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Multiple Connections


DBCL transforms into Multiple Connections & successfully aligns with its target market.


Project Scope

- Analyse target market
- Devise new business name
- Company colour theme and new logo creation
- Redesign corporate stationery
- Design and develop CMS website
- Email marketing design
- Niche sites Development & SEO

Objectives

Align brand identity with target market





Background

Multiple Connections (Formerly known as DBCL) realised that they needed to reassess their branding strategy to appeal to a savvier market. To achieve this they needed a company that lives and breathes technology while understanding the fundamentals of branding and marketing. Hence, SOS Development was assigned to rebrand and refresh their identity.

Results

This identity facelift and refreshed website has helped Multiple Connections position itself as a modern tech-savvy company which now aligns better with its tech-savvy market.




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